Isis Start-up Provides Sentiment Analysis Tool for Business, Finance
Oxford-developed software which builds on a deep understanding of linguistics to assess accurately what people mean from what they say online will provide a “sentiment analysis” tool for businesses, particularly finance companies. The new company, TheySay, has been set up by the University’s technology transfer company, Oxford University Innovation and today announced it had received first-round investment of up to £500,000 from IP Group plc.