Greater Change: Helping people out of homelessness for good

Greater Change began in 2018 with the intention of helping people break the cycle of homelessness. By 2024, this mission-led enterprise had supported over 1,000 individuals, with 86% remaining in stable housing after six months to a year, and brought meaningful change to the lives of homeless people across the UK. 

The company’s figures showed its significant societal impact: £1,319 spent by Greater Change unlocked £35,177 in cost savings to the government – a return of more than 20 times; of its ex-offender cohort, fewer than 8% have re-offended and 49% are now in gainful employment.  

Founded by Oxford students Alex McCallion and Jonathan Tan with incubation support from OUI, Greater Change raises personalised, targeted funding for its clients to help them move out of homelessness. 

One such client is Leigh. Struggling with his mental health, Leigh was unable to work, which led to rent arrears and eviction. After referral from a partner charity, Greater Change supported Leigh by funding his rent deposit and furnishings for a flat, allowing Leigh and his dog Coraline to settle into a new home and have his children to stay.

Homelessness is a vicious cycle that’s so difficult to get out of. What Greater Change does is great because it not only helps the person out, but it actually helps them feel more part of society. When I think back to how it was, it’s like night and day.

Leigh - Greater Change client

Case study categories

  • Social Impact

SDGs addressed

  • 01 No Poverty
  • 10 Reduced Inequalities
  • 11 Sustainable Cities and Communities